Privacy Policy
Who we are
Accessible Gaming For All is a campaign run by Haddon Macdonald and Simon Ball, based in the United Kingdom. Our website is accessablegamingforall.co.uk.
We are committed to protecting your privacy and handling any personal data we collect in accordance with the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR).
What data we collect
We collect limited data about visitors to this website. The types of data we may collect include:
- Analytics data — pages visited, time spent on the site, your approximate location (country/region), device type, and browser. This is collected via Google Analytics only if you consent.
- Contact information — if you email us directly at accessablegamingforall@gmail.com, we will receive your email address and the content of your message.
We do not collect any sensitive personal data, and we do not require you to create an account or submit any forms on this website.
Cookies and Google Analytics
We use Google Analytics 4 (GA4) to understand how people use our website — for example, which pages are most visited and how visitors find us. Google Analytics sets cookies on your device to collect this information.
If you consent, Google Analytics may collect your IP address (which Google anonymises), device identifiers, and browsing behaviour on this site. This data is processed by Google LLC and may be transferred to servers outside the UK. Google's privacy policy is available at policies.google.com/privacy.
You can withdraw your consent at any time by clearing your browser cookies and declining when the cookie banner reappears. You can also opt out of Google Analytics entirely using Google's opt-out browser add-on.
How we use your data
We use the data we collect solely for the following purposes:
- To understand how visitors use our website and improve its content
- To respond to messages or enquiries you send us
We do not sell, rent, or share your personal data with third parties for marketing purposes.
Legal basis for processing
Under UK GDPR, we rely on the following legal bases:
- Consent — for analytics cookies. You can withdraw consent at any time.
- Legitimate interests — for responding to direct emails you send us.
How long we keep your data
Google Analytics data is retained for 14 months by default, after which it is automatically deleted. You can adjust this in your GA4 account settings.
Emails you send us are kept for as long as necessary to respond to your query and for our own records, and are deleted when no longer needed.
Your rights
Under UK GDPR, you have the right to:
- Access the personal data we hold about you
- Rectify any inaccurate data
- Erase your data ("right to be forgotten")
- Restrict or object to how we process your data
- Withdraw consent at any time where processing is based on consent
- Lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk or by calling 0303 123 1113
Third-party links
Our website links to Facebook and Facebook Messenger. Once you leave our site, their own privacy policies apply. We are not responsible for the privacy practices of third-party websites.
Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated date at the top. We encourage you to review this page periodically.
Contact us
If you have any questions about this Privacy Policy or how we handle your data, please get in touch:
Accessible Gaming For All